New Renaissance Man Blogger, DJ and Real Food Chef Kurt has a picture of Tom Peter’s desk. Now that’s a study to generate and capture ideas. Notice all the gym gear in the room; waste no time commuting.
I had a few mails yesterday asking ‘Yes, Nick but which Tom Peter’s books?’
The Compact Guide to Excellence is Tom’s latest and he said it will be his last. It’s the Coles Notes of all his work.
If you run a small business or are a 1-man band, Brand You is a marvel.
If you are part of the team heading up a big corp, then read the original In Search of Excellence. Tom was criticised when most of the companies he analysed and put forward as role models had problems. And isn’t that the point? They stopped doing what they had been doing which won them customers and loyalty.