There is always a point at which the benefits of an apparently beneficial process disappear. And fall away rapidly.
- Exercise is good for you. But too much clearly isn't.
- E-mail is efficient (gets stuff done), but over-reliance and an increasing addiction curtails effectiveness (getting the right things done).
- Hot-desking is a total pain on a Monday when you simply end up sitting in a corridor with a lap-top balanced on your knees slowly developing a pain in the neck.
- Zoom calls are easy to book but nobody is 'mentally' there.
- Chasing an ever high standard of living can reduce the quality of your life.
- Lists of values look good in the annual report but cause cynicism in some of your best and most hard-working teams.
- Throwing all marketing communication at social media disguises the lack of an actual strategy.
Stay alert to the traps set deep in the woods. Stay awake. Stay Hunter-Gatherer 21 Century.