Start-Up Rule 5 of 7: Scale for Profit not for Ego

In a post-Covid world, maybe the time has come to go out on your own. Keep it simple initially: just you, no start-up capital and a desire to be beholden to nobody. Except you, of course.

Rule 5: Scale for Profit, not for Ego

There’ll come a time when you’ll consider getting bigger. You’ll have a great idea for diversification, you’ll meet someone who would be a great addition to the team. Bigger allows flexibility, makes vacations easier, creates economy of scale. Overall it should allow you to become more profitable. Do it for that reason. Feeding the ego has damaged many a business.

Plus of course:

Rule 1,

Rule 2.

Rule 3.

Rule 4.

TBC.