11 Reasons for Stories

1. Stories will transform your presentation from a list of bullets to something which engages heart and soul.
2. Stories embed values and principles deep in a child's brain. There is far more to Goldilocks and those three bears than porridge.
3. Stories help your customers understand what life will be like once they commit to you.
4. Stories of the right kind (empowering, resourceful and pragmatic) motivate us to do our very best. Homer knew exactly what he was doing.
5. Stories use language not just words; it requires an engaged brain to use a story. And the latter is an increasingly rare commodity on a conference call.
6. To write a story, be it a scenario for a product or one for your children requires you to give 100% attention to the task in hand.
7. Stories require beginnings and middles and ends. Sometimes we realise we are having problems as one or more is missing.
8. A great story is never forgotten.
9. Stories need sensory rich descriptions.  That requires us to look up and notice life.
10. One well-written story is worth a 1000 e-mails.
11. To be a great story-teller is to be a magician.

Bonus 1: Hunter-Gatherer 21 Century, Two Score & Ten; Bonus 2: 22 Things to do on Planet Earth; Bonus 3: 22 Ways to Feel Better, More of the Time.

Bonus 4: 22 Things They Still Don't Teach You at Business School; Bonus 5: 22 Stupid Things Large Organisations Do; Bonus 6: Slow 22

Bonus 7: 22 Reasons Your 2017 is Going To Be Awesome; Bonus 8: The Fundamental Problems with Powerpoint. Still. 22

Bonus 9: 22 Ways to be an Awesome Conference Speaker; Bonus 10: Love Presenting Hate (Badly Used) PowerPoint

Bonus 11: The 22 Fundamental Errors Large Organisations Still Make; Bonus 12: Brilliant at the Basics of Business; Bonus 13: Routes to Less Stress 22

Bonus 14: That Other F Word; Bonus 15: What's Wrong with The Typical Corporate Selling Machine, 11; 

Bonus 16: 22 Reasons 79% of any Workforce is Woefully Unproductive; Bonus 17: 22 Ways To Create a Small, Simple, Start-Up.

Bonus 18: 22 Ways to Get Better at Anything; Bonus 19: 22 Routes to Becoming Unstoppable.; Bonus 20: Re-boot 22

Bonus 21: 22 Ways to Better Results at the Gym; Bonus 22: 11 Ways to Fix that Presentation; Bonus 23: 22 Things to do on Vacation

Bonus 24: 11 Things to do in September; Bonus 25: 22 Things to do at Work; Bonus 26: 22 Ways to Reduce Stress; Bonus 27: 22 Things to Learn

Bonus 28: 22 Pretty Straightforward Productivity Boosters; Bonus 29: The 22 Steps to Getting What You Want in 2017

Bonus 30: The 22 Reasons Earth wins 'best planet ever, anywhere' award 2016; Bonus 31: The Less of Eleven

Bonus 32: 11 Ways Any Company Can Really Impress The (Potential) Customer; Bonus 33: 22 Ways To Build Your personal Brand

Bonus 34: 11 Things To Write in your New Moleskine Notebook; Bonus 35: 11 Ways to Better Quality Sleep; Bonus 36: 11 Ways to get a Fresh Idea

Bonus 37: 22 High Value (but just 10 minute) activities; Bonus 38: 11 Helpful Contrasts; Bonus 39: 22 Essentials for Thriving in the 21C Urban Jungle.

Bonus 40: 22 Healing Activities in A World of the Electron

Bonus 41: 22 Words