11 Ways Any Company Can Really Impress (Potential) Customers

1. At the security gate, upon arrival, you are expected. And greeted with warmth. 
2. Product reality is much better than the advertising story.
3. It is always easy to get help when something goes wrong and if necessary speak to a real person.
4. You are always kept updated; there is never any need to chase.
5. There are places available in visitor parking.
6. Meeting times are respected. 
7. Reception areas, restrooms and meeting rooms are professional. 
8. There is no jargon in presentations. Ever. 
9. Pricing is clear.
10. Customer loyalty is highly valued.
11. There is a company strategy and it is explained to customers.

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