Instant Business Speak 17: H1, Q4

In an organisation, terms such as H1 and Q4 strike fear into anyone who is responsible for a sales target: will they hit their revenue targets? For if H1-the first half of they year-is not good, then H2-the second half-will be even more painful. And the final-fourth-quarter is where any kind of deal will be done to hit those elusive figures. For those not in sales, these figures cause delight or consternation. Deight if exceeded as there may well be bonuses all around. Consternation if not hit as there will no doubt be a 're-org'.