Maintaining i.e. writing in, drawing upon, doodling therein, creating action lists....your Moleskine allows you to realise the best version of you; make it a daily practice. And if you haven't read the famous book by Robert M Pirsig, this week-end would be a perfect time. Or dust off your copy and re-read it. And make a few notes in your Moleksine.
Have a brilliant day.