(1) productivity is not a list; it's a way of thinking (2) love is not a Valentine's card; it's a hand held tight on a blustery Cornish beach (3) cooking is a not a recipe; it's a state of flow (4) marketing is not a model; it's an insightful breakthrough (5) travel is not a postcard; it's a brain expander (6) wealth is not a roll of dollars; it's a love of life (7) Friday is not another day in the schedule; it's a day to be full on awake.