If more people were brilliant at the basics such as:
Petrol stations had a fast-track so you could pay for your fuel and avoid those doing their weekly family shop.
More buses implemented the brilliant internal systems of telling you which stop is coming up next (so many people tell me they won't use the bus for worry of getting lost; how on Earth are we going to sell public transport...)
Hotels had better reading lights: by the bed and at the desk.
Supermarkets introduced bio-degradeable plastic bags AND charged us for them.
Train enquiry systems (both human and computerised) realised that the key criteria is not always lowest cost. Sometimes it's quickest journey or fewest changes or...
Travellers of all ages realised it really is bad manners to answer your phone in a public place where people cannot escape e.g. on a train....
W H Smith realised that we are really confused by what their purpose now is....
